If you have an app on the Play Store and have heard of or experienced recent drops in installs over…
We all awaited the iPhone X with the excitement of children on Christmas morning. That excitement led to the iPhone…
The biggest event of the year has officially come and gone: WWDC 2018. Let's talk about all you need to…
Your app name does matter. There you go. The answer you were ready to scroll to the bottom of this…
Today, Apple announced a new advanced feature for Search Ads. You can now adjust the creative being shown on your…
Influencer marketing is quickly becoming one of the most effective promotion strategies for apps. Snapchat, Instagram, and Youtube have revolutionized…
With all the design updates released across the App Store and Play Store this year, we've received this one question…
It looks like Google is taking a page out of Apple's book for the new Play Store redesign. The individual…
Did you know that ASO and Apple Search Ads campaigns work better as a team? Both ASO and Apple Search…
Have you ever typed in a word wrong without knowing? I mean, spelling can be difficult for everyone sometimes, right?!…