Apple Search Ads expands to France, Germany, Italy, Spain, Japan and South Korea

7 years ago

In addition to the expansion to Mexico, Switzerland and Canada last November, Apple Search adsĀ are now officially available in France,…

50+ actionable ASO tips [Comprehensive List for App Store Optimization 2018]

7 years ago

It's finally here: the mega list of ASO tips, tricks, stats and tactics! Let's not waste time with a lengthy…

How to use in-app purchases to boost your ASO

7 years ago

In-app purchases could be the secret ASO hack you are looking for. Sounds weird, sure, but it's actually a simple…

Google Play Discovery Algorithm update June 2018 [What devs need to know]

7 years ago

If you have an app on the Play Store and have heard of or experienced recent drops in installs over…

Could iPhone X screenshots be hurting your ASO?

7 years ago

We all awaited the iPhone X with the excitement of children on Christmas morning. That excitement led to the iPhone…

Search Ads expands reach [ WWDC 2018 ]

7 years ago

The biggest event of the year has officially come and gone: WWDC 2018. Let's talk about all you need to…

Your app name matters: here’s how to choose it

7 years ago

Your app name does matter. There you go. The answer you were ready to scroll to the bottom of this…

How to split test on iOS [w/ Search Ads Creative Sets]

7 years ago

Today, Apple announced a new advanced feature for Search Ads. You can now adjust the creative being shown on your…

Why you should try influencer marketing

7 years ago

Influencer marketing is quickly becoming one of the most effective promotion strategies for apps. Snapchat, Instagram, and Youtube have revolutionized…

Vertical vs. Horizontal Screenshots – Which works better?

7 years ago

With all the design updates released across the App Store and Play Store this year, we've received this one question…