At Google I/O, Google announced that it would be revamping its Google Play Console to provide developers with more data…
In today’s digital age, the world around us is constantly evolving. Social media, apps, laptops, phones, smart watch — they…
If you keep an eye out for all news ASO, then you might have seen a little article published by…
As Apple and Google's app store algorithms evolve, more and more factors are coming in to play for App Store…
In the Play Store, Google provides a metadata field called the "Short Description" which allows developers to enter up to…
Apple Search Ads have become a staple in most user acquisition campaigns for App Store Developers. While many marketers and…
Screenshots are incredibly important on the App Store. In the search results section, you have three vertical, or one horizontal…
Fortnite is one of the biggest games on the App Store right now. Fortnite is riding high on the brand…
American Eagle is one of the more prominent clothing brands for younger people, but do they take flight in the…
Google's UAC Campaigns are an extremely effective way to increase exposure and downloads for your app. Google makes creating UAC…