Apple

iOS 11.3 adds sorting of App Store reviews

What’s more helpful than user feedback? Organized user feedback. With the release of iOS 11.3, Apple added review sorting by category. This feature is rolling out to iPhone, iPad, and iPod touch.

Users can now sort reviews by 4 categories: Most Helpful, Most Favorable, Most Critical, and Most Recent.

Most Helpful

This sorted category displays reviews that are deemed “Helpful” feedback from the community. Any user can mark a review as “Helpful” or “Not Helpful”  by pressing harder thanks to 3D Touch.

Most Favorable

This category sorts reviews descending from 5 stars, showing the most positive feeback first.

Most Critical

This category is the opposite of Most Favorable. It starts by showing the most negative feedback first by displaying 1 start reviews.

Most Recent

This category is pretty self-explanatory. It shows the most recent reviews. This is useful because older reviews could be irrelevant as apps change and respond to fix bugs according to old user feedback.

 

Thanks to iOS 11.3, we can now more easily understand the positives and negatives of apps and user sentiment. This also adds more community to building the app store by empowering users to vote on what feedback they deem helpful or unnecessary.

Want to learn why reviews are so important for developers? Check out our previous post: Why do app reviews really matter?

Need to understand how to respond to negative reviews on your product page? Check out our previous post: How to deal with negative app reviews

What improvements do you like in iOS 11.3? What would you like to see in the next release? Leave a comment below!

Erin Schnittker

Erin Schnittker is a graphic design & digital marketing expert with 8 years of experience in content strategy, creation and design. She has worked on a significant number of household brand names, successfully optimizing their inbound marketing schemes to best attract, covert, close and delight consumers on an international basis. Erin’s unique understanding of user behavior and App Store Optimization, has proven to be a winning combination when applied to the creative optimization of our clients’ apps.

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