We all know that creating a long-term successful app is not a post-and-pray scenario. It takes a lot of planning and time to achieve such a feat. So why do so many developers treat making it into the app store as the final step to bringing their app to market? In today’s Tips & Tricks, […]

Our next ASO tip can take a page from a classic Search Engine Optimization strategy. Link building, the cornerstone of SEO, is the process of getting outside sources/websites to link to your website/web pages and it’s now your new friend in getting web traffic to your app! Web traffic can be a valuable source of users outside […]

Earlier this week, we challenged you to try our App Store Optimization Checklist to determine the state of your ASO strategy. How did you do? Chances are you may have made a little progress in a few areas, are completely missing out on others, or maybe this is your first real look at what you […]